About Us


We at Ainsley & Troupe believe there aren't many things in life (aside from a strong spiritual foundation) that give a man confidence and a sense of purpose quite like being well-dressed does. When men look great, they feel great. When men feel great, they do great things.
Our aim is to equip men with the sartorial tools they need to exude confidence and remain purpose-filled throughout their everyday lives.


"Ainsley," the middle name of the founder, is Dutch in origin, meaning "to live in solitude alongside nature".  Hints of nature, both subtle and glaring, are major design inspirations.
"Troupe," French for company, group, etc., represents the wearers, supporters, and believers in the brand's mission: Giving men the confidence they need to walk in their God-given purpose in life.
Jeremiah 29:11